Mark Duman MRPharmS is a rare blend of clinician, management consultant and patient advocate. He works with organisations to help them realise the full benefit of their services and products, especially through the oft untapped potential of patients and the public. This led to his development of the HaloGEN tool which measures patient engagement.
His first foray into digital health was installing the pharmacy component of a Cerner electronic health record system at Health Care International, Scotland in 1994. In Lewisham NHS Hospital he developed the award-winning PharmAssist system harnessing multimedia t to help ethnic minorities with their medicines-taking.
At The King’s Fund, Mark promoted shared clinical decision making, founded Ask About Medicines week & authored their best-selling publication to date, ‘Producing Patient Information’.
Within the BBC, he developed a range of behavioural change interventions to improve people’s health and lifestyle. Following roles running the healthcare vertical in publishing and telecoms companies, Mark moved into consulting with clients including Cancer Research UK, Care Quality Commission, Novartis, NHS England, Microsoft, Siemens and 3M. In addition to various advisory & mentor roles with the likes of DeepMind Health, Digital Therapeutics Alliance and PM Society, he Founded the Patient Information Forum, is a NW England Service Champion for Diabetes UK and a Health & Life Sciences Assessor for Innovate UK.