HIMSS and Health 2.0 European Conference

Thank you for attending the 2019 event.
We look forward to seeing you again 26-28 May 2020!

Helsinki, Finland
June 11-13, 2019

News

More than a decade ago, the Canadian Medical Association (CMA) – representing the majority of the country’s physicians – pointed out that because most care is provided at the community level then information technology (IT) resources in health should be focused at this level.

Dr Victoria Betton, founder and managing director of mHabitat, will be speaking about this and related issues at the HIMSS & Health 2.0 European conference in Helsinki later this year.

When writing about this topic, I get slightly frustrated, since it reflects how unprepared I felt once I started off my career as a healthcare professional.

Have you realised how intense the push for Engagement is these days? Your social media networks are begging for your attention. Your phone notifications are interrupting you (even if you choose to ignore them). Your colleagues are reminding you about that email. While your family is asking you to join them for dinner - at last.

Since the publication of the first mobile app store in 2008, the world has experienced a fast growing market for wellness, health and medical apps. In 2017 there were 325,000 of these types of apps available on all major app stores according to one report.

The paradigm shift in patient engagement requires a completely new mindset. Instead of ‘pushing’ tools and communication channels to patients top-down, significant breakthroughs could be achieved by bottom-up approach and creating a ‘pull’ effect. This is possible if we co-design solutions and services with citizens and local communities.

Patients are driving a new shift in health care, with expectations for greater access to personalised, convenient services growing.

An interview with Siddharth Sharma, patient advocate speaking at the HIMSS & Health 2.0 European conference in Helsinki this June.

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